1964 The Outfits

1964 is arguably the best year for vintage Ken clothing. As well as loads of new regular outfits and accessories, Mattel also produced a Travel Costume Series and a Little Theatre Costume Series. Several earlier outfits were still being produced, and some were reissued with slight variations. The most sought-after of these nowadays is The Yachtsman, with the wonderful cap.

Most Ensemble Paks contain complete outfits, and Fashion Paks contain single items or accessories, but there are several cross-overs and exceptions. Many 1964 sets for example contain only a shirt/jacket and pair of slacks, but were packaged either as an Ensemble Pak (Going Bowling, Campus Corduroys, Country Clubbin’) or a Fashion Pak (At Ease, Soda Date).

The Ensemble Pak packaging went through several changes in 1964. The earliest outfits were packaged in the same boxes as 1963, with the old illustration on reverse. Later they were packaged with a new design on reverse which included Allan. Later still a packaging was introduced with thicker stripes in green-gold or turquoise a new Ken & Allan design on reverse (see section 1965 The Outfits for more details).

For more information and many more detailed photographs see THE VINTAGE KEN® BOOK.


THE ENSEMBLE PAKS

CAMPUS HERO #0770

1964 #0770 Campus Hero
1964 #0770 Campus Hero
1964 #0770 Campus Hero in original packaging
1964 #0770 Campus Hero in original packaging

DRUM MAJOR #0775

1964 #0775 Drum Major
1964 #0775 Drum Major
1964 #0775 Drum Major in original packaging
1964 #0775 Drum Major in original packaging

AMERICAN AIRLINES CAPTAIN #0779

This outfit was reissued in 1965 with the addition of a travel bag in navy blue (See section 1965 The Outfits)

1964 #0779 American Airlines Captain
1964 #0779 American Airlines Captain (Shirt & tie not included)
1964 #0779 American Airlines Captain
1964 #0779 American Airlines Captain in original packaging

SLEEPER SET #0781

1964 #0781 Sleeper Set
1964 #0781 Sleeper Set
1964 #0781 Sleeper Set in original packaging
1964 #0781 Sleeper Set in original packaging

CASUALS #0782

1964 #0782 Casuals
1964 #0782 Casuals
1964 #0782 Casuals in original packaging
1964 #0782 Casuals in original packaging

As well as the new t-shirt, the reissue also came with different slacks, which have a hidden YKK zip and popper.

1961 #782 Casuals trousers showing stitching detail
1961 trousers from Casuals #782
1961 #782 Casuals trousers
1962-63 trousers from Casuals #782
1964 #0782 Casuals slacks
1964 trousers from Casuals #0782

TUXEDO #0787

Tuxedo now came with a less-tailored shirt (very basic card-like collar) and trousers which fasten with a popper and hidden zip. The later-packaged versions have looser fitting trousers and regular cotton socks (instead of the stretchy nylon ones which usually come with this outfit).

1964 #0787 Tuxedo
1964 #0787 Tuxedo
1964 #0787 Tuxedo (Earlier version)
1964 #0787 Tuxedo (Earlier version)
1961-63 trousers from Tuxedo #787
1961-63 trousers from Tuxedo #787
1964-65 trousers from Tuxedo #0787
1964-65 trousers from Tuxedo #0787

My Japanese Dressed Doll version came with the revised shirt, but still has the original trousers. In the 1963  Japanese Barbie booklet, Ken is shown wearing the corsage as a boutonniere. In the later booklet he has the regular boutonniere and no corsage. For more photos and information about Dressed Doll Kens and Allans see section 1963 Painted Hair Kens.

1964 K787 Japan Dressed Doll Tuxedo Ken
1964 K787 Japan Dressed Doll Tuxedo Ken
1964 K787 Japan Dressed Doll Tuxedo Ken box lid end
1964 K787 Japan Dressed Doll Tuxedo Ken box end
1963 Japanese Barbie Ken & Midge booklet
1964 Japanese Barbie Ken & Midge booklet
1965 Japanese Barbie booklet
1965 Japanese Barbie Ken & Skipper booklet

THE YACHTSMAN #0789

1964 #0789 Yachtsman
1964 #0789 Yachtsman
#0789 The Yachtsman in original packaging
#0789 The Yachtsman in original packaging

COUNTRY CLUBBIN’ #1400

1964 #1400 Country Clubbin'
1964 #1400 Country Clubbin’ (Jacket and slacks)
1964 #1400 Country Clubbin' in original packaging
1964 #1400 Country Clubbin’ in original packaging

SPECIAL DATE #1401

1964 #1401 Special Date
1964 #1401 Special Date
1964 #1401 Special Date in original packaging
1964 #1401 Special Date in original packaging

The Special Date jacket below has no breast pocket. This is unusual, but not unparalleled – Ken’s red plaid hunting shirt has also occasionally been found without a breast pocket (see Goin’ Huntin’ below). Whether they originally came like that or the pockets were removed later will have to remain a mystery, unless a pocket-less version is found NRFB.

From 1964 Ken’s regular and tuxedo dress shirts had a much more basic collar (below right), but they still fastened with two poppers.

1964 #1401 Special Date jacket without breast pocket
1964 #1401 Special Date jacket without breast pocket
Two White Dress Shirts (later version on right)
Two regular Dress Shirts (Later version on right)

#1402

There is no outfit with this code number to be found. Whether this was an internal error, or Mattel decided to pull an outfit from production, I can not say. If anyone knows the reason for the “missing” Ensemble Pak #1402, please write and let me know: contact@somethingabouttheboy.com.


GOING BOWLING #1403

Unlike the Fashion Pak slacks, these trousers are not labelled. Later versions have slacks with a looser cut. In 1965 a new version of this outfit was released which included white shoes and socks.

1964 #1403 Going Bowling (Shirt & slacks only)
1964 #1403 Going Bowling (Shirt & slacks only)
1964 #1403 Going Bowling in original packaging
1964 #1403 Going Bowling in original packaging

The earlier versions have much tighter-fitting trousers, like those from the Fashion Paks. Later versions are looser, like the trousers from 1965.

1962 Grey Slacks
1962 Fashion Pak Grey Slacks
1964 #1403 Going Bowling trousers (Later version)
1964 #1403 Going Bowling slacks (Early version)
1964 #1403 Going Bowling slacks
1964-65 #1403 Going Bowling slacks

KEN IN HAWAII #1404

See Travel Costume Series further below.


ROLLER SKATE DATE #1405

This set came with either white or metallic-grey wheels on the skates. In 1965 it was reissued with a pair of white trousers instead of cap.

1964 #1405 Roller Skate Date (Slacks not included)
1964 #1405 Roller Skate Date (Slacks not included)
1964 #1405 Roller Skate Date in original packaging
1964 #1405 Roller Skate Date in original packaging
1964 #1405 Roller Skate Date in original packaging
1964 #1405 Roller Skate Date in original packaging (white skates)
Both versions of Roller Skate
Both versions of Roller Skate

KEN SKIN DIVER #1406

1964 #1406 Ken Skin Diver
1964 #1406 Ken Skin Diver
1964 #1406 Ken Skin Diver in original packaging
1964 #1406 Ken Skin Diver in original packaging

FOUNTAIN BOY #1407

1964 #1407 Fountain Boy
1964 #1407 Fountain Boy (Slacks not included)
1964 #1407 Fountain Boy in original packaging
1964 #1407 Fountain Boy in original packaging
1964 #1407 Fountain Boy variation overall
1964 #1407 Fountain Boy variation overall
#1407 Fountain Boy in original packaging
#1407 Fountain Boy with variation overall

FRATERNITY MEETING #1408

The genuine Fraternity Meeting trousers are not labelled. The white polo shirt now came with a shallower neck-line, which works better with the cardigan. It was also used in the later versions of Time For Tennis (below).

1964 #1408 Fraternity Meeting
1964 #1408 Fraternity Meeting (Shoes not included)
1964 #1408 Fraternity Meeting in original packaging
1964 #1408 Fraternity Meeting in original packaging
Time For Tennis / Fraternity Meeting polo shirts
Original polo shirt (left) and later version (right)
1962 #790 Time For Tennis in original packaging (1965 version)
#790 Time For Tennis in original packaging (1964-65 version)

GOIN’ HUNTIN’ #1409

1964 #1409 Goin' Huntin'
1964 #1409 Goin’ Huntin’
1964 #1409 Goin Huntin
1964 #1409 Goin’ Huntin’ accessories

By the end of 1963 Mattel were changing the way most shoes were packaged. Instead of being sewn onto the backing card (from which they often came loose) they were put in a separate plastic bag – compare the two versions of Goin’ Huntin’ below. This innovation obviously didn’t work out that well either, as by 1964 the shoes were being packed with a molded plastic cover sewn onto the card (see the version of Victory Dance below – this plastic cover remained the preferred packing method right up until Mattel totally altered the packaging concept of Ken’s clothing in 1973).

1964 #1409 Goin' Huntin' in original packaging
1964 #1409 Goin’ Huntin’ in original packaging
1964 #1409 Goin' Huntin' in original packaging
1964 #1409 Goin’ Huntin’ in original packaging

The shirt below has no breast pocket. Whether it originally came like that or the pocket was removed later will have to remain a mystery, unless a pocket-less version is found NRFB. The Japanese exclusive Goin’ Huntin Dressed Doll Ken came with the boots from Mr. Astronaut.

1964 #1409 Goin' Huntin' variation shirt (no pocket)
1964 #1409 Goin’ Huntin’ variation shirt (no pocket)
1965 K1409 Japanese exclusive Dressed Doll Goin' Huntin' Ken
1965 K1409 Japanese exclusive Dressed Doll Goin’ Huntin’ Ken

CAMPUS CORDUROYS #1410

1964 #1410 Campus Corduroys
1964 #1410 Campus Corduroys (Jacket & slacks)
1964 #1410 Campus Corduroys in original packaging
1964 #1410 Campus Corduroys in original packaging

VICTORY DANCE #1411

Most online sellers offer an approximation of this outfit, borrowing pieces from other Ensemble or Fashion Paks. The original Victory Dance came with a labelled jacket and short-sleeved shirt, but there was no label in either the waistcoat or the trousers.

1964 #1411 Victory Dance
1964 #1411 Victory Dance
1964 #1411 Victory Dance in original packaging
1964 #1411 Victory Dance in original packaging

THE LITTLE THEATRE COSTUME SERIES

THE PRINCE #0772

1964 #0772 The Prince
1964 #0772 The Prince
1964 #0772 The Prince in original packaging
1964 #0772 The Prince in original packaging

KING ARTHUR #0773

Some shields have a greater colour contrast between the center stripe and the background, but this could be the result of fading rather than a genuine variation.

1964 #0773 King Arthur
1964 #0773 King Arthur
1964 #0773 King Arthur in original packaging
1964 #0773 King Arthur in original packaging

ARABIAN NIGHTS #0774

1964 #0774 Arabian Nights
1964 #0774 Arabian Nights
1964 #0774 Arabian Nights
1964 #0774 Arabian Nights in original packaging

RED RIDING HOOD & THE WOLF #0880

The page below from The World of Barbie Magazine Annual shows an entire wolf costume, and may well have been a prototype Mattel originally considered selling. Eventually only the wolf’s head (and grandma’s nightcap) was produced, though the trouser fabric was used for the huntsman’s cap, shown below right.

From 1964 World of Barbie Annual
From 1964 World of Barbie Annual
Huntman's cap from 1964 #0880 Red Riding Hood and the Wolf
Huntman’s cap from 1964 #0880 Red Riding Hood and the Wolf
1964 #880 Red Riding Hood and the Wolf
Wolf’s head from 1964 #0880 Red Riding Hood and the Wolf
1964 #0880 Red Riding Hood and the Wolf in original packaging
1964 #0880 Red Riding Hood and the Wolf

THE TRAVEL COSTUME SERIES

KEN IN SWITZERLAND #0776

1964 #0776 Ken In Switzerland
1964 #0776 Ken In Switzerland
1964 #0776 Ken In Switzerland accessories
1964 #0776 Ken In Switzerland accessories

Only the earlier versions of this outfit have a labelled shirt. The lederhosen are usually not labelled. Having never removed a later version from its packaging, I can’t say for sure, but, if the lederhosen are also not labelled, it would make this the only Ken Ensemble Pak to have been released without a single labelled item.

1964 #0776 Ken In Switzerland in original packaging
1964 #0776 Ken In Switzerland in original packaging (Earlier version)
1964 #0776 Ken In Switzerland in original packaging
1964 #0776 Ken In Switzerland in original packaging (Later version)

KEN IN HOLLAND #0777

1964 #0777 Ken In Holland
1964 #0777 Ken In Holland
1964 #0777 Ken In Holland in original packaging
1964 #0777 Ken In Holland in original packaging

KEN IN MEXICO #0778

1964 #0778 Ken In Mexico
1964 #0778 Ken In Mexico
1964 #0778 Ken In Mexico in original packaging
1964 #0778 Ken In Mexico in original packaging

KEN IN HAWAII #1404

1964 #1404 Ken In Hawaii
1964 #1404 Ken In Hawaii
1964 #1404 Ken In Hawaii
1964 #1404 Ken In Hawaii
1964 #1404 Ken In Hawaii accessories
1964 #1404 Ken In Hawaii accessories
1964 #1404 Ken In Hawaii
1964 #1404 Ken In Hawaii (Cream, purple and pink flowers in hat)
#1404 Ken In Hawaii
#1404 Ken In Hawaii (Pink, cream & brown flowers)
1964 #1404 Ken In Hawaii (white, pink and brown flowers in hat)
1964 #1404 Ken In Hawaii (Pink, cream and brown flowers in hat)
1964 #1404 Ken In Hawaii (Yellow, brown and orange flowers in hat)
#1404 Ken In Hawaii (Yellow, brown & orange flowers)
1964 #1404 Ken In Hawaii in original packaging
1964 #1404 Ken In Hawaii (Yellow, brown and orange flowers in hat)

THE FASHION PAKS

Unusually, TOP IT OFF! and the following two Fashion Paks all have code numbers.

TOP IT OFF! #1800

The Dreamboat hat can be found in this set with either a pink or a red hat band (though pink is more usual).

1964 #1800 Top It Off!
1964 #1800 Top It Off!
1964 #1800 Top It Off! in original packaging
1964 #1800 Top It Off! in original packaging

BEST FOOT FORWARD #1801

1964 #1801 Best Foot Forward
1964 #1801 Best Foot Forward
#1801 Best Foot Forward in original packaging
1964 #1801 Best Foot Forward in original packaging

SPORTSMAN #1802

1964 #1802 Sportsman
1964 #1802 Sportsman
1964 #1802 Sportsman in original packaging
1964 #1802 Sportsman in original packaging
#1802 Sportsman (Later packaging)
#1802 Sportsman (Later packaging)

The Fashion Paks below obviously only originally included the items shown in the MOC versions. Any extra items or accessories are merely to enhance the photos.

AT EASE

Despite what other websites, guide books, and sellers on Ebay may claim, there is absolutely no proof that At Ease came in any other version than that shown here. All Barbie booklets and Mattel dealer catalogues from 1964 to 1967 clearly mention this one only, and I am yet to find any further physical evidence – such as a MOC set – of any other version.

1964 At Ease
1964 At Ease
1964 At Ease in original packaging
1964 At Ease in original packaging

CHEERFUL CHEF

1964 Cheerful Chef
1964 Cheerful Chef
1964 Cheerful Chef in original packaging
1964 Cheerful Chef in original packaging

DR. KEN’S KIT

1964 Dr. Ken's Kit
1964 Dr. Ken’s Kit
1964 Dr. Ken's Kit in original packaging
1964 Dr. Ken’s Kit in original packaging

LOUNGING AROUND

1964 Lounging Around
1964 Lounging Around
1964 Lounging Around
1964 Lounging Around
1964 Lounging Around in original packaging
1964 Lounging Around in original packaging
1964 Lounging Around
1964 Lounging Around
1964 Lounging Around
1964 Lounging Around
1964 Lounging Around in original packaging
1964 Lounging Around in original packaging

Some earlier versions may still have had the regular shorts with zip only, but new shorts were produced which fasten with a hidden zip and popper. They are now quite hard to find.

1961 #783 Sport Shorts
1961 Ken’s yellow shorts
1961 #783 Sport Shorts (1962-3 version)
1962-63 Ken’s yellow shorts
1964 Lounging Around shorts (Later version)
1964-67 Ken’s yellow shorts

MORNING WORKOUT

1964 Morning Workout
1964 Morning Workout
1964 Morning Workout in original packaging
1964 Morning Workout in original packaging

PARTY FUN

1964 Party Fun
1964 Party Fun
1964 Party Fun in original packaging
1964 Party Fun in original packaging

SHOES FOR SPORTS

1964 Shoes For Sports
1964 Shoes For Sports
1964 Shoes For Sport in original packaging
1964 Shoes For Sport in original packaging

SODA DATE

The Barbie For Fall ’64 catalogue shows Soda Date with what looks like the beige cotton slacks with back pocket from Casuals, but the Barbie Exclusive Fashions booklets for 1964, and all the MOC versions I’ve seen so far, have (unlabelled) cord slacks as shown here. The Barbie booklet also shows the keys from Rally Day (though they are not shown in the booklets for 1965), but I’m yet to find a MOC version with keys.

1964 Soda Date
1964 Soda Date
1964 Soda Date in original packaging
1964 Soda Date in original packaging
1964 Soda Date
1964 Soda Date
1964 Soda Date in original packaging
1964 Soda Date in original packaging

WHITE IS RIGHT!

1964 White Is Right!
1964 White Is Right!
1964 White Is Right! in original packaging
1964 White Is Right! in original packaging

THE GIFT SETS

Three gift sets for 1964 contained a Ken doll. They were Japan-made 750 Kens with the new hand mold, and came with either green or blue eyes. On Parade and Wedding Party gift sets have been found with both blonde and brunette Kens, but so far I’ve only seen the Little Theatre gift set with a brunette Ken.

ON PARADE GIFT SET #1014 included Ken dressed in the complete Drum Major outfit. I have also seen the set with a yellow backing card.

1964 #1014 Barbie Ken On Parade Gift Set
1964 #1014 On Parade Gift Set
1964 #1014 On Parade Gift Set
1964 #1014 On Parade Gift Set

WEDDING PARTY GIFT SET #1017 included Ken dressed in the regular Tuxedo outfit, but instead of a corsage, he had a cushion with tiny ring set into it.

1964 #1017 Wedding Party Gift Set
1964 #1017 Wedding Party Gift Set
1964 #1017 Wedding Party Gift Set
1964 #1017 Wedding Party Gift Set
1964 #1017 Wedding Party Gift Set
1964 #1017 Wedding Party Gift Set ring on cushion

LITTLE THEATRE GIFT SET #1018 included Ken dressed in Arabian Nights plus the complete King Arthur and The Prince outfits.

1964 #1018 Barbie Ken Little Theatre Gift Set
1964 #1018 Little Theatre Gift Set
1964 #1018 Little Theatre Gift Set
1964 #1018 Little Theatre Gift Set

PEP RALLY GIFT SET #1022 included the Drum Major outfit.

1964 #1022 Barbie Ken Pep Rally Gift Set
1964 #1022 Pep Rally Gift Set
1964 #1022 Barbie Ken Pep Rally Gift Set
1964 #1022 Pep Rally Gift Set

BOOKLETS & CATALOGUES

There were four booklets produced for 1964, all with a different layout and item selection.

1964 Exclusive Fashions book 1
1964 Exclusive Fashions book 1
From 1964 Exclusive Fashions book 1
From 1964 Exclusive Fashions book 1
From 1964 Exclusive Fashions book 1
From 1964 Exclusive Fashions book 1
From 1964 Exclusive Fashions book 1
From 1964 Exclusive Fashions book 1
From 1964 Exclusive Fashions book 1
From 1964 Exclusive Fashions book 1
From 1964 Exclusive Fashions book 1
From 1964 Exclusive Fashions book 1
From 1964 Exclusive Fashions book 1
From 1964 Exclusive Fashions book 1
From 1964 Exclusive Fashions book 1
From 1964 Exclusive Fashions book 1
 From 1964 Exclusive Fashions book 1
From 1964 Exclusive Fashions book 1
From 1964 Exclusive Fashions book 1
From 1964 Exclusive Fashions book 1
From 1964 Exclusive Fashions book 1
From 1964 Exclusive Fashions book 1
From 1964 Exclusive Fashions book 1
From 1964 Exclusive Fashions book 1
From 1964 Exclusive Fashions book 1
From 1964 Exclusive Fashions book 1
From 1964 Exclusive Fashions book 1
From 1964 Exclusive Fashions book 1
From 1964 Exclusive Fashions book 1
From 1964 Exclusive Fashions book 1
From 1964 Exclusive Fashions book 1
From 1964 Exclusive Fashions book 1
From 1964 Exclusive Fashions book 1
From 1964 Exclusive Fashions book 1
From 1964 Exclusive Fashions book 1
From 1964 Exclusive Fashions book 1
From 1964 Exclusive Fashions book 1
From 1964 Exclusive Fashions book 1
1964 Exclusive Fashions book 2
1964 Exclusive Fashions book 2
From 1964 Exclusive Fashions book 2
From 1964 Exclusive Fashions book 2
From 1964 Exclusive Fashions book 2
From 1964 Exclusive Fashions book 2
From 1964 Exclusive Fashions book 2
From 1964 Exclusive Fashions book 2
From 1964 Exclusive Fashions book 2
From 1964 Exclusive Fashions book 2
From 1964 Exclusive Fashions book 2
From 1964 Exclusive Fashions book 2
From 1964 Exclusive Fashions book 2
From 1964 Exclusive Fashions book 2
From 1964 Exclusive Fashions book 2
From 1964 Exclusive Fashions book 2
1964 Exclusive Fashions book 3
1964 Exclusive Fashions book 3
From 1964 Exclusive Fashions book 3
From 1964 Exclusive Fashions book 3
From 1964 Exclusive Fashions book 3
From 1964 Exclusive Fashions book 3
From 1964 Exclusive Fashions book 3
From 1964 Exclusive Fashions book 3
From 1964 Exclusive Fashions book 3
From 1964 Exclusive Fashions book 3
From 1964 Exclusive Fashions book 3
From 1964 Exclusive Fashions book 3
From 1964 Exclusive Fashions book 3
From 1964 Exclusive Fashions book 3
From 1964 Exclusive Fashions book 3
From 1964 Exclusive Fashions book 3
1964 Barbie Ken Exclusive Fashions booklet book 4
1964 Exclusive Fashions book 4
From 1964 Barbie Ken Exclusive Fashions booklet book 4
From 1964 Exclusive Fashions book 4
From 1964 Exclusive Fashions book 4
From 1964 Exclusive Fashions book 4
From 1964 Exclusive Fashions book 4
From 1964 Exclusive Fashions book 4
From 1964 Exclusive Fashions book 4
From 1964 Exclusive Fashions book 4
From 1964 Exclusive Fashions book 4
From 1964 Exclusive Fashions book 4
From 1964 Barbie Ken Exclusive Fashions book 4
From 1964 Barbie Ken Exclusive Fashions book 4
From 1964 Exclusive Fashions book 4
From 1964 Exclusive Fashions book 4
From 1964 Mattel dealer catalogue
From 1964 Mattel dealer catalogue
From 1964 Mattel dealer catalogue
From 1964 Mattel dealer catalogue
From 1964 Barbie for Fall catalogue
From Barbie For Fall ’64 catalogue
From Barbie For Fall '64 catalogue
From Barbie For Fall ’64 catalogue
From Barbie For Fall '64 catalogue
Barbie For Fall ’64 catalogue
From Barbie For Fall '64 catalogue
From Barbie For Fall ’64 catalogue
From Barbie For Fall '64 catalogue
Barbie For Fall ’64 catalogue

Note that in the advertisement below left, Ken is wearing the blue suit from Special Date with the striped tie from Saturday Date. The Penneys Christmas catalogue from 1964 makes reference to such an outfit (see further below).

1964 Mattel advertisement from Jack & Jill magazine
1964 Mattel advertisement from Jack & Jill magazine
1964 Mattel advertisement from July issue Jack & Jill magazine
1964 Mattel advertisement from July issue Jack & Jill magazine
1964 Mattel advertisement from Jack & Jill magazine
1964 Mattel advertisement from Jack & Jill magazine
From 1964 Sears Christmas catalogue
From 1964 Sears Christmas catalogue
From 1964 Sears Christmas catalogue
From 1964 Sears Christmas catalogue
From 1964 Sears Christmas catalogue
From 1964 Sears Christmas catalogue
1964 Canadian Eaton's Christmas catalogue
1964 Canadian Eaton’s Christmas catalogue
From 1964 Montgomery Ward Christmas catalogue
From 1964 Montgomery Ward Christmas catalogue
From 1964 Montgomery Ward Christmas catalogue
From 1964 Montgomery Ward Christmas catalogue
From 1964 Spiegel Christmas catalogue
1964 Spiegel Christmas catalogue
From 1964 Spiegel Christmas catalogue
1964 Spiegel Christmas catalogue
From 1964 Penneys Christmas catalogue
From 1964 Penneys Christmas catalogue

The Penneys Christmas catalogue is the only 1964 reference I have found to Saturday Date. Despite describing it as coming with a “blue” suit, it is definitely not a mix-up for Special Date. The photo clearly shows the classic grey suit, the description also mentions the striped tie, and besides, Special Date is also featured, two pages earlier. As a curious coincidence the Mattel advertisement from Easter 1964 (see further above) shows Ken wearing a blue suit with the striped tie, so maybe an ultra-rare version of Saturday Date with a blue suit really did exist. The 1966 Continental catalogue also sells “Saturday Date”, but the description mentions no exact tie or colour of suit, and the photo clearly shows Special Date, so this was probably just a printing error.

From 1964 Penneys Christmas catalogue
From 1964 Penneys Christmas catalogue
From 1964 Penneys Christmas catalogue
From 1964 Penneys Christmas catalogue
From 1966 Continental catalogue
From 1966 Continental catalogue
From 1964 National Bellas Hess Christmas catalogue
From 1964 National Bellas Hess Christmas catalogue
From 1964 Jewel Tea catalogue
From 1964 Jewel Tea catalogue
1964 Aldens Christmas catalogue
1964 Aldens Christmas catalogue

Despite having some up-to-date outfits, the Our Own Hardware catalogue shows early prototype photos of the previously-available items. The Spiegel catalogue below right describes Fraternity Meeting as Fraternity Party.

1964 Our Own Hardware Toys catalogue
1964 Our Own Hardware Toys catalogue
1965 Spiegel Spring Summer catalogue
1965 Spiegel Spring Summer catalogue
From 1964-5 John Plain book
From John Plain book for 1965
From 1964-5 John Plain book
From John Plain book for 1965
From 1965 First catalogue
From 1965 First catalogue

In the mid-sixties Mattel began their conquest of Europe. In some countries they set up subsidiary Mattel companies, while in others existing toy manufacturers (such as Ebiex in Belgium, Jouets Rationnels in France, and Brio in Sweden) imported and distributed the items.

From 1964 Brio Mattel Barbie booklet
From 1964 Brio Mattel Barbie booklet
From 1964 Brio Mattel Barbie booklet
From 1964 Brio Mattel Barbie booklet
From 1964 Brio Mattel Barbie booklet
From 1964 Brio Mattel Barbie booklet
From 1964 Brio Mattel Barbie booklet
From 1964 Brio Mattel Barbie booklet
1964 French Barbie advertisement
1964 French Barbie advertisement
1964 French Barbie advertisement
1964 French Barbie advertisement
From 1964 French Jeux et Jouets catalogue
From 1964 French Jeux et Jouets catalogue
From 1964 French Nouvelles Galeries catalogue
From 1964 French Nouvelles Galeries catalogue

Ken was also sold in Japan from 1964. The only ones I’ve seen so far are Dressed Dolls, like the Ken in Tuxedo shown in section 1964 Allan & the ‘shorty’ Kens. There is a unique ‘Royal Wedding’ Ken (see also section 1964 Allan & the ‘shorty’ Kens), but the Japanese booklets show only known Ken outfits, though many come with slight modifications. His outfits were also sold separately, packaged slightly differently to Ken outfits, and each contained a Japanese booklet.

1964 Japanese Barbie Ken & Midge booklet
1964 Japanese Barbie Ken & Midge booklet

All 1964 Fashion Paks were available from 1964-1967. The Ensemble Paks were available as follows:*

DRUM MAJOR (1964-1965) (Until 1966 in Europe)
AMERICAN AIRLINES CAPTAIN (1964-1965) (Until 1967 in Europe)
COUNTRY CLUBBIN’ (1964) (Until 1966 in Europe)
SPECIAL DATE (1964-1965) (Until 1967 in Europe)
GOING BOWLING (1964-1965)
ROLLER SKATE DATE (1964-1965) (Until 1966 in Europe)
KEN SKIN DIVER (1964-1965) (Until 1968 in Europe)
FOUNTAIN BOY (1964-1965) (Until 1968 in Europe)
FRATERNITY MEETING (1964)
GOIN’ HUNTING (1964-1965) (Until 1966 in Sweden)
CAMPUS CORDUROYS (1964-1965) (Until 1967 in Europe)
VICTORY DANCE (1964). A reproduction of this outfit was issued in 2011 as part of the My Favorite Ken (50th Anniversary) gift set.

THE PRINCE (1964-1965) (Until 1968 in Europe)
KING ARTHUR (1964-1965) (Until 1968 in Europe)
ARABIAN NIGHTS (1964-1965) (Until 1968 in Europe)

KEN IN SWITZERLAND (1964) (Until 1968 in Europe)
KEN IN HOLLAND (1964) (Until 1968 in Europe)
KEN IN MEXICO (1964) (Until 1965 in Japan)
KEN IN HAWAII (1964) (Until 1968 in Europe)

*Based on information taken from US, Japanese & European Barbie booklets 1964-1968, Mattel Toy catalogues 1964-1967 and Mattel Employee Order Forms 1965-1967.