1977-1978 Donny & Jimmy Osmond

Donny and Jimmy Osmond are included here, even though they’re not really part of the Ken family. They are however original Mattel, and Donny was designed to fit Ken’s clothing.


DONNY OSMOND #9767

Donny was also available together with a Marie doll as deluxe set #9769.

1977 #9767 Donny Osmond
1977 #9767 Donny Osmond
1977 #9767 Donny Osmond
1977 #9767 Donny Osmond
1977 #9767 Donny Osmond
1977 #9767 Donny Osmond
1977 #9767 Donny Osmond
1977 #9767 Donny Osmond accessories
1977 #9767 Donny Osmond
Identification: 1088 0500 2 © Mattel Inc. 1968 Hong Kong.

There are two versions of Donny’s original outfit. The most common has a V neckline, and the other has a U. The deep blue variation seems genuine, but the various ‘silver’ outfits found nowadays, are almost certainly just faded versions of the original purple one. Notice how the outfit my Donny above is wearing has faded compared to the NRFB version below left, which was kept out of the sunlight.

1977 #9767 Donny Osmond in original packaging
1977 #9767 Donny Osmond in original packaging
1977 #9767 Donny Osmond in variation blue outfit
1977 #9767 Donny Osmond in variation blue outfit
1977 #9767 Donny Osmond in original packaging
1977 #9767 Donny Osmond (Variation design outfit)
1977 #9767 Donny Osmond in faded outfit
1977 #9767 Donny Osmond in faded outfit
1977 #9767 Donny Osmond
Reverse of packaging
1977 #9767 Donny Osmond
1977 #9767 Donny Osmond in Canadian packaging
Reverse of Canadian packaging
Reverse of Canadian packaging

The double set Donny is given his own wrist tag. This is possibly purely to distinguish him (as Hong Kong-made) from his Korean-made sister Marie. Notice that the variation outfit Donny also has a variation wrist tag.

1977-78 wrist tag from #9769 Donny & Marie box set
1977-78 wrist tag from #9769 Donny & Marie box set

Mattel produced several outfits especially for him, but they really are the worst of 1970’s tack! Mostly all garish colours and artificial fibres. The TV Fashions are from 1977 and the Deluxe TV Fashions from 1978. As well as the regular outfits, there are Sears exclusives by Mattel, and both Montgomery Ward and Aldens also produced their own outfits for Donny. I have photographed Donny with the original microphone which came with the doll. Extra microphones were only added to the Deluxe TV Fashions.

DONNY & MARIE OSMOND TV FASHIONS #9813 DEEPEST PURPLE

1977 #9813 TV Fashions Deepest Purple
1977 TV Fashions #9813 Deepest Purple
1977 #9813 TV Fashions Deepest Purple
1977 TV Fashions #9813 Deepest Purple
1977 #9813 TV Fashions Deepest Purple
1977 TV Fashions #9813 Deepest Purple accessories
1977 TV Fashions #9813 Deepest Purple in original packaging
1977 TV Fashions #9813 Deepest Purple in original packaging

DONNY & MARIE OSMOND TV FASHIONS #9814 SOUTH O’ THE BORDER

1977 #9814 TV Fashions South o' the Border
1977 TV Fashions #9814 South o’ the Border
1977 #9814 TV Fashions South o' the Border
1977 TV Fashions #9814 South o’ the Border
1977 #9814 TV Fashions South o' the Border
1977 TV Fashions #9814 South o’ the Border
1977 #9814 TV Fashions South o' the Border
1977 TV Fashions #9814 South o’ the Border accessories
1977 TV Fashions #9814 South o' the Border in original packaging
1977 TV Fashions #9814 South o’ the Border in original packaging
South o' the Border variation waistcoat and trousers
South o’ the Border variation waistcoat and trousers

DONNY & MARIE OSMOND TV FASHIONS #9815 SILVER SHIMMER

1977 #9815 TV Fashions Silver Shimmer
1977 TV Fashions #9815 Silver Shimmer
1977 #9815 TV Fashions Silver Shimmer
1977 TV Fashions #9815 Silver Shimmer
1977 #9815 TV Fashions Silver Shimmer
1977 TV Fashions #9815 Silver Shimmer
1977 #9815 TV Fashions Silver Shimmer
1977 TV Fashions #9815 Silver Shimmer accessories

The original Silver Shimmer seems to have been turquoise. All other colours are probably just faded versions of the original, rather than genuine variations.

1977 TV Fashions #9815 Silver Shimmer in original packaging
1977 TV Fashions #9815 Silver Shimmer in original packaging
1977 TV Fashions #9815 Silver Shimmer variation
1977 TV Fashions #9815 Silver Shimmer ‘variation’ in original packaging

DONNY & MARIE OSMOND TV FASHIONS #9816

This outfit is very similar to Ken’s Get Ups ‘N Go #9596 Classy tux for handsome groom! from 1976 (see section 1976 The Outfits).

1977 #9816 TV Fashions Starlight Night
1977 TV Fashions #9816 Starlight Night
1977 #9816 TV Fashions Starlight Night
1977 TV Fashions #9816 Starlight Night
1977 #9816 TV Fashions Starlight Night
1977 TV Fashions #9816 Starlight Night
1977 TV Fashions #9816 Starlight Night in original packaging
1977 TV Fashions #9816 Starlight Night in original packaging

SEARS EXCLUSIVE DONNY & MARIE OSMOND TV FASHIONS

1977 Sears TV Fashions #2078 in original packaging
1977 Sears TV Fashions #2078 in original packaging
1977 #2079 Sears Donny Osmond TV Fashions in original packaging
1977 Sears TV Fashions #2079 in original packaging

DONNY & MARIE OSMOND DELUXE TV FASHIONS

1978 Deluxe TV Fashions #2453 Glimmer O' Gold in original packaging
1978 Deluxe TV Fashions #2453 Glimmer O’ Gold in original packaging
1978 Deluxe TV Fashions #2454 Silver 'N Shine
1978 Deluxe TV Fashions #2454 Silver ‘N Shine
1978 Deluxe TV Fashions #2455 Country Hoedown in original packaging
1978 Deluxe TV Fashions #2455 Country Hoedown in original packaging
1978 Deluxe TV Fashions #2493 Peasant Sensation in original packaging
1978 Deluxe TV Fashions #2493 Peasant Sensation in original packaging

BOOKLETS & CATALOGUES

From 1977 Makin' It With Mattel catalogue
From 1977 Makin’ It With Mattel catalogue
From 1977 Makin' It With Mattel catalogue
From 1977 Makin’ It With Mattel catalogue
From 1977 Sears Wish Book
From 1977 Sears Wish Book
From 1977 Spiegel Christmas catalogue
From 1977 Spiegel Christmas catalogue
From 1977 JCPenny Christmas catalogue
From 1977 JCPenny Christmas catalogue
From 1977 Canadian Toys & Games Directory
From 1977 Canadian Toys & Games Directory

The Aldens and Montgomery Ward Christmas catalogues offered unique outfit sets for Donny. These were their own brand, not produced by Mattel.

From 1977 Montgomery Ward Christmas catalogue
From 1977 Montgomery Ward Christmas catalogue
From 1977 Aldens Christmas catalogue
From 1977 Aldens Christmas catalogue

These (hideous and hideously-made) Aldens Christmas catalogue Donny outfits were also available by Totsy as ‘Flashy Fashions For Him’. All three outfits were also sold by Aldens as part of a larger set for Ken in their Christmas catalogue for 1979.

Donny outfit from 1977 Aldens Christmas catalogue
Donny outfit from 1977 Aldens Christmas catalogue
c. 1977 Flashy Fashions For Him by Totsy
Donny outfit 1977-78 Aldens Christmas catalogue
Donny outfit from 1978 Aldens Christmas catalogue
Donny outfit from 1978 Aldens Christmas catalogue
1977 Montgomery Ward Donny Osmond outfits
1977 Montgomery Ward Donny Osmond outfits original packaging
1977 Montgomery Ward Donny Osmond outfits
1977 Montgomery Ward Donny Osmond outfits
1978 Montgomery Ward Donny Osmond outfits original packaging
1978 Montgomery Ward Donny Osmond outfits original packaging
1978 Montgomery Ward Donny Osmond outfits
1978 Montgomery Ward Donny Osmond outfits
From 1978 Montgomery Ward catalogue
From 1978 Montgomery Ward catalogue
From 1978 Aldens Christmas catalogue
From 1978 Aldens Christmas catalogue
From 1978 Mattel Dimension catalogue
From 1978 Mattel Dimension catalogue
From 1978 Mattel Dimension catalogue
From 1978 Mattel Dimension catalogue

JIMMY OSMOND

Jimmy was released in 1978. As far as I know there were no extra outfits for him. Jimmy’s body-mold was reused for Scott the boyfriend of Skipper (see 1980 boys section).

1978 #2200 Jimmy Osmond
1978 #2200 Jimmy Osmond
1978 #2200 Jimmy Osmond
1978 #2200 Jimmy Osmond
1978 #2200 Jimmy Osmond
1978 #2200 Jimmy Osmond
1978 #2200 Jimmy Osmond
1978 #2200 Jimmy Osmond accessories
1978 #2200 Jimmy Osmond
Identification: 2200 2109 2 © Mattel Inc. 1968 Taiwan.
1978 #2200 Jimmy Osmond in original packaging
1978 #2200 Jimmy Osmond in original packaging
1978 #2200 Jimmy Osmond original packaging
Reverse of packaging
1978 #2200 Jimmy Osmond in Canadian packaging
1978 #2200 Jimmy Osmond in Canadian packaging
1978 #2200 Jimmy Osmond Canadian packaging
Reverse of Canadian packaging